Direkt zum Hauptbereich

Record & Recode - Collective work

What does Record and Recode actually means?

Recording means capturing a moment for example by taking photographs or sketching. These images can be personalized and developed for instance by adding an own point of view to them. This action is called recoding.

Before coming together in collective we learned about non-verbal communication, sequence and how to convey the alphabet in different ways using symbols or the human body.
Because of the presentation I got a quick insight of the different ways to express letters. Typography is not the only way to convey letters and communicate feelings. Those attitudes can also be communicated through dance and sound.

Afterwards we worked together in collectives and discussed our ideas about how to communicate 26 letters in the alphabets including our own bodies.
We all agreed on using references from "Paris is burning" by taking photographs of parts from our bodies while voguing as well as including shapes similar to the "Bauhaus movement" such as triangles. Our colour palette should be based on the classical ballet from Oskar Schlemmer, namely red, yellow and blue.

 (Paris is burning)

 (Bauhaus movement)

 (Oskar Schlemmer)








Furthermore we all liked the idea of combining typography with parts of our bodies as Karel 
Teige in "abeceda 1926" did.


I enjoyed working in my collective as all of us got included and showed respect towards each other. Everybody had ideas and also the chance to present them with the others. Evaluating our process I think that we experimented a lot with our body shapes, parts of ours and the angle of the camera as well as we included shapes.

After our photoshoot we started designing letters having a clear vision of what we wanted to create. Each of us could experiment with four different letters of the alphabet which we split up before.
I started to create a design for the letter "O". Having in mind that I wanted to focus on dynamic as well as the references that my group chose earlier in the day.





Then I looked at the letter "M" and "P". I furthermore looked at the Welcome Collection of Joceline Howe at the South London Gallery to get inspired by more shapes such as circles. 






Kommentare

Beliebte Posts aus diesem Blog

British Values - Individual Liberty

The country Britain not only stands against terrorism and discrimination but also fights against those issues to protect society. The Prevent Strategy was set up in 2006 by the government to stop people supporting terrorism or becoming terrorists. The strategy is subdivided in three major aspects which are challenging the ideology that stands for terrorism, protecting innocent people and supporting those sectors which have a risk of radicalization. To prevent that young adults or even children turn into terrorists the government developed the Equality Act in 2010 which tackles inequality and prevents discrimination against people with 'protected characteristics' inside public schools. Examples for 'protected characteristics' are the age, disability, sex or sexual orientation, the religion, etcetera. In fact of that the British Values are defined as "democracy, the rule of law, individual liberty and mutual respect and tolerance for those with differe...

Process - Art Fund - Live Brief

This life project was different from the project we had worked on before. That is because the project brief is written by an existing company called Art Fund which wants us to create a campaign in their  name  that can drive sales of the student art pass amongst university students. Because of that we had to follow guidelines such as using their colour palette, font style and layout. The brief also gave us key insights in students lives as well as the key message which had to be express through our design to make the concept clear. I started with writing down the main aspects which the student art pass offers and what the company wants me to convey. Then I listed facts which needed to be considered for my campaign. My first idea was to design the student pass out of error windows which appear on the computer when an error happens. This idea was caused by the thought that students are mostly using computers and phones and are all of their free times onli...

Photo Sequence

The task was about teaching us how to create a story by using photos. The importance of that is to think about different aspects as we take them such as the composition, framing, light, location, shape/ form, texture/ line, colour, (a)symmetry, narrative, depth of field and the reveal. All in one it is necessary to know how to convey the story to the viewer so they would get affected by it. My story is about a girl which is bored and does not know what to do at first. After a while she has the idea to turn on some music so she could dance and jump on her bed. Suddenly she loses the control of her body and falls down to the floor. The story ends with her laying on the ground and not moving. The setting is a bedroom. In the picture is seen a bed, door, bedside table with a lamp on it, a music speaker and a picture in a frame hanging on the wall. I choose the room because it should look like an average room for a teenager. Furthermore should the room be clean so it w...